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Counterfeit Etude House Cushion Compact

9:00:00 AM

fake etude house cushion makeup


I was in Tiendesitas a couple of days back and came across this store that sell makeup. So like a moth to a flame I found myself walking in that direction.

I could tell within the first few seconds that a lot of the items were counterfeits / replicas. (Naked 5 anyone? How about a Naked 6 palette?) There were some authentic makeup as well, like Physician's Formula, Maybelline and L'oreal and I know 100% they're authentic but I believe they've been tampered with because when I was trying to look for the expiration dates, curiously they're nowhere to be found.

It's pretty easy to guess why no?

fake etude house cushion makeup box


Anyway, as there were a lot of counterfeit US makeup there were counterfeit Korean makeup as well. I wasn't surprised about that since I've seen a lot of sellers with counterfeit BB creams, lip tints, powders etc in their product lists. What I was surprised about was that there's a replica of an Etude cushion compact.

Color me impressed.

fake etude house cushion makeup box

fake etude house cushion makeup box

fake etude house cushion makeup box

fake etude house cushion makeup box
I've only seen images of the boxes online but I'd say to an untrained eye, they're completely identical. The only obvious factor in the box design (and the compact) is that the gold element of the design in the front is skewing a little to the left when it's supposed to be centered with the rest of the elements.

fake etude house cushion makeup compact

fake etude house cushion makeup compact
Now I'm gonna tell you straight-off, I'm not adventurous / reckless / stupid enough to actually try this on my face. Because

  1. It's fake.
  2. Even if the cushion was sealed, which it was, it wasn't a very secure seal. It was haphazardly slapped on just to be "as close to the original one as possible" I bet.
  3. It smells nice like really fragrant shampoo or fabric softener.

fake etude house cushion makeup compact
The cushion case feels very much like the Authentic one. It also has the same matte finish and of course inside you can find the standard Etude cushion puff.

Luckily I bought a real one way back so I can compare. The angle is off, but they're really the same size in reality.

fake etude house cushion makeup puff


fake etude house cushion makeup compact

fake etude house cushion makeup swatch

This concludes my sort-of review, sort of ramble post. I really wanted to get this out there because I myself prefer online shopping and getting deals in general. I hope this post will make people aware that there are such things out. So if you think you're getting the real stuff and a lot of my points were ticked off in your head. Dance the macarena then walk away.

I hope you guys found this post informative. Until next time!

xx,
CJ

PS. I bought this compact for a whopping Php 350. Such money. Wow. Much cheap.
PPS. There are only three makeup stores in Tiendesitas as of writing this. Two of them have store signs. And those two sell authentic as f*** makeup. 
PPPS. I've cleaned out the compact and put in my concocted base. Yay.

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15 comments

  1. does the real magic any cushion has a pink sponge? I still confused, they looks very real for me, since the middle of the gold decoration is same just like the real one..

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  2. I know :( They look really really similar. They also have a fake pink sponge included. It look similar but feels different from the original sponge. I bought the blue one from the Etude House store because I didn't like the pink :P lol

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  3. Report it to Etude House Philippines FB page. I've read once before that they were asking if anyone knows where some fake Etude products were being sold. I've messaged them about some I've encountered online. They were very appreciative.

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  4. I've tagged the instagram account of Etude in my post. I do hope they see it :) Thanks for the info!

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  5. wow its really bothering how fake makeups are everywhere and easily accessible!

    www.hernameistrina.com

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  6. What's worse is some sellers claim to be selling authentic makeup, but their products are all "Naked 5" palettes and such. And inexperienced shoppers fall for that. Scary. :(

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  7. Oh wow... I can't believe they also replicate cushion compacts now. Fakes have been popping out of nowhere lately. I can't help it if people buy them knowing that they are fake because of whatever reason they have in supporting this illegal act, but I can't stand it if the seller kept saying they're authentic when they are FAKE! UGH!

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  8. LOLD AT NAKED 5! it bothers me that people still sell and buy fake stuff. its dangerous kaya. i once went to a known "legit" christmas bazaar tapos the seller was mayabang, insisting their naked palettes were real pero halatang fake to me cause i own one. feeling ko if i didnt have one baka maloko ako, kawawa naman those who thought they were real, mahal din benta nila

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  9. Haha. Sometimes they really don't know that what they sell is fake pero may mga tao talaga na alam na fake yung shit nila kapal pa rin ng face to price it like the usual market price. Grabe.

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  10. Yeah I was very very surprised when I saw it. Surprised and amazed. Favorite line : Ma'am authentic po pero Singapore/Canada. Same as US. HAHAHA. :|

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  11. How do people who sell fake cosmetics get business permits or operate in malls? Gaguhan na lang ba talaga ang mundo? Also, don't apologize for posting this, it's not dumb. When I started buying makeup, I didn't know some resellers sold fakes. I trusted too much!

    ReplyDelete
  12. I really don't understand how it works. I doubt that the mall operators know anything about cosmetics so they just give the go signal. I'd rather give them the benefit of the doubt (mall owners). Di ko talaga alam before na may fake na Korean cosmetics. Kala ko US stuff lang. So yung mga nakikita ko kala ko orig. Mas madali to spot yung fakes before pero ngayon talaga, super hirap. Dumaan pa ko ng Etude para i-test and hawakan yung Any Cushion nila. AS IN SUPER IDENTICAL. Kahit yung orig may flowery-talc scent. Yung compact gets ko na nakopya. Pero grabe Kahit yung fake may seal and everything. It weighs the same. Same color yung liquid. Yung puff mukhang orig so if you've never held the original before di mo talaga malalaman. :/

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  13. May I know the name of the store in tiendesitas?

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    Replies
    1. Hi Anon! I recently went there about 2 weeks ago and they're not there anymore.

      Delete

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